Finally, add things like borders or shadows to your WordArt by selecting from the FORMAT menu..

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Publisher follows what you are doing, and tries to help by providing context-sen sitive popup help. |
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To change the shape of your WordArt, first select the WordArt, and then click on the Style Selection Box. Choose a style from those provided |
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Click the WordArt tool to select it, and then click (and drag) on your page to create a frame. When you release the mouse button, you are invited to enter the text of your choice. |